Friction: Passion Brands in the Age of Disruption

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Every industry around the globe is being completely disrupted. Stalwart brands are losing market share to upstarts that capture our collective consciousness. Trillions of dollars are at stake.
 
Brands know a new approach is needed. But most don’t realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements.
 
Friction argues…

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Friction


Download Now Read Online

Author by : Jeff Rosenblum
Languange Used : en
Release Date : 2017-11-14
Publisher by : powerHouse Books

Every industry around the globe is being completely disrupted. Stalwart brands are losing market share to upst

Friction


Download Now Read Online

Author by : Jeff Rosenblum
Languange Used : en
Release Date : 2017
Publisher by : powerHouse Books

Advertising is one of the world's most glamorised industries. Hundreds of books, movies and TV shows are devot

Friction


Download Now Read Online

Author by : E. R. Frank
Languange Used : en
Release Date : 2015-04-07
Publisher by : Simon and Schuster

This stunning novel by E.R. Frank explores what happens when the truth is worse than the rumor. Twelve-year-ol

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Author by : Dave Logan
Languange Used : en
Release Date : 2009-10-13
Publisher by : Harper Collins

“Tribal Leadership gives amazingly insightful perspective on how people interact and succeed. I learned abou

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Author by : Mario Natarelli
Languange Used : en
Release Date : 2017-10-31
Publisher by : Hatherleigh Press

From Patagonia to Apple, Whole Foods to New Balance, we love our favorite products--and, by extension, the com

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Languange Used : en
Release Date : 2017-03-14
Publisher by : Penguin

In Eyes Wide Open, Isaac Lidsky draws on his experience of achieving immense success, joy, and fulfillment whi

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Author by : Andrew Essex
Languange Used : en
Release Date : 2017
Publisher by : Spiegel & Grau

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